Getting started

To set up your workspace:

  • Similar AI will pull in your product feed for you and keep it up-to-date.
  • You can add one or more sitemaps and connect GSC in the Settings view.
  • We will integrate with your site so that you can publish pages.

You can view the feed, and the label groups & labels generated from the feed in the Products view. We use the feed to generate topics. We use the sitemap(s) to discover which pages the site has and dedup them against the topics, so that we don’t create pages which you already have. We use GSC ranking keywords to dedup against the topics so that we don’t create pages around topics for which you already rank.

Integration to publish

By default, we use a proxy integration to get new pages live on your site. The proxy integration is analogous to taking a WordPress blog that’s hosted on WordPress itself, but surfacing it on the /blog subfolder of your site. We do something very similar. We host the pages that you create with your look and feel, and surface these pages on a subfolder of your site. For example, see our set-up guides for Nginx, Magento Fastly or Cloudflare.

Some customers with a bespoke CMS prefer to use our server-side API for new pages integration. And if you're running Shopify or BigCommerce, you can use our integration using that CMS’s own native API.

Customers who use our server-side API integration and rely on their on-site search results to decide which products appear on category pages created through Similar.ai may also find it useful for us to use that on-site search to get product count data.

We generate a sitemap for your pages and we submit this in Google Search Console, or will ask you to do that.

Published pages also need topically relevant inlinks from existing pages. We use our internal linking agent and integration to do this. Almost all our customers use our server-side API approach for this. The agent applies a set of rules, called a recipe, on up-to-date crawls of your site. This means that as new pages are added, they automagically get inlinks from existing pages that are relevant to the new pages. It also means that links will never link to pages that have been deleted.